Modernizing ELR: A Fresh Digital Presence for Global Hospitality

about ELR
Emirates Leisure Retail, a subsidiary of Emirates Group, operates a dynamic portfolio of premium dining venues. With locations across the Middle East, Australia, and Asia, they offer diverse culinary experiences to global patrons.
Reviewed on
5/5
25
%

ย Boost in organic traffic

5
+

Online channels delivered

35
%

Reduction in bounce rate

8
+

Seamless Multi-Platform Integration Achieved

The Chalange

Emirates Leisure Retail (ELR), a branch of the prestigious Emirates Group, was driven to revamp and enhance their web presence to effectively showcase their expansive portfolio in the food and beverage sector. This project required a sophisticated integration of their diverse array of brands, spanning multiple locations and offering varied dining experiences, into one comprehensive platform. 

What did we do

In close collaboration with Emirates Leisure Retail (ELR), our team meticulously designed a cutting-edge website that embodies their brand essence and effectively showcases their diverse portfolio. Each brand under the ELR umbrella now has its own dedicated microsite, meticulously organized by location and category. This thoughtful organization ensures that visitors can seamlessly navigate through the vast array of dining options offered by ELR, enhancing their overall user experience. By prioritizing both functionality and aesthetics, we’ve created a digital platform that not only meets ELR’s operational needs but also captivates visitors with its visual appeal and user-friendly interface. This modernization of their web presence marks a significant step forward for ELR, empowering them to connect with their audience more effectively and solidify their position as a leader in the food and beverage industry across multiple regions.

The Results

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