The Chalange
Emirates Leisure Retail (ELR), a branch of the prestigious Emirates Group, was driven to revamp and enhance their web presence to effectively showcase their expansive portfolio in the food and beverage sector. This project required a sophisticated integration of their diverse array of brands, spanning multiple locations and offering varied dining experiences, into one comprehensive platform.
What did we do
In close collaboration with Emirates Leisure Retail (ELR), our team meticulously designed a cutting-edge website that embodies their brand essence and effectively showcases their diverse portfolio. Each brand under the ELR umbrella now has its own dedicated microsite, meticulously organized by location and category. This thoughtful organization ensures that visitors can seamlessly navigate through the vast array of dining options offered by ELR, enhancing their overall user experience. By prioritizing both functionality and aesthetics, we’ve created a digital platform that not only meets ELR’s operational needs but also captivates visitors with its visual appeal and user-friendly interface. This modernization of their web presence marks a significant step forward for ELR, empowering them to connect with their audience more effectively and solidify their position as a leader in the food and beverage industry across multiple regions.
The Results
- Enhanced User Experience: Streamlined navigation increased user interaction significantly.
- Expanded Digital Reach: Revamped site boosted user engagement across global regions.
- Early Launch: New website successfully deployed ahead of schedule.
- Functional Design: Integrated online bookings and career features effectively.
- Aesthetic Appeal: Visually captivating site enhanced brand image.